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  donnay

the client
   
  With over 100 years in the industry, Donnay is recognized as being the oldest standing tennis racquet company and is known throughout the world as a premium racquet for the sports elite players. Through their heritage, Donnay was used by some of the biggest names in tennis (Bjorn Borg, Andre Agassi, Jim Courier, Margaret Court, etc.) to win huge events, earning themselves a spot at the top of their industry.
   
the project
   
  30 second commercial that will be aired domestically and internationally during the 2011 US Open on the Tennis Channel and later on networks such as Fox Sports Network and ESPN.  The 30 second commercial's purpose is to showcase Donnay's 2011 line-up of wide-body, dual-core tennis racquets. (Updated Dec '11 with Pro One & Formula racquets)
 
 
 
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